Signed brief to dispatch in under six months
5.8 months from signed brief to dispatch
At a glance
- Capsule
- TGA-listed medicine
- Built on affron®, a clinically studied saffron extract
- Brief to 3PL
The brand
EverLeanBody, a founder-led Australian women's wellness brand for perimenopause and menopause, started by a former firefighter and athlete, built around an engaged online community, selling direct and piloting in pharmacy.
The challenge
The founder wanted a premium daily capsule for women 35 and over, at a set retail price, with the evidence and listing to sell it with confidence.
What we built
A four-ingredient capsule built around affron®, a clinically studied saffron extract, with L-theanine, lemon balm and active-form B vitamins. We ran the brief workshop, designed the formula, built the claims evidence, secured the TGA listing, drafted the label and set up a 24-month stability program.
Manufacturing and delivery
We ran manufacturing end to end and managed dispatch to the brand's third-party logistics partner.
The result
- 5.8 months from signed brief to dispatch
- A second product, built on Eriomin®, a clinically studied lemon flavonoid extract, now in development with us
“Gabriel understood our brief straight away, then challenged us to make it better. He would not let us settle for what was already in the mainstream, and the formulation is better for it... Six months from our first meeting, my first product was on a shelf. The communication is what sets them apart. Real updates, straight answers, no chasing.”
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