A prenatal built on plant powders

The brand

A new supplement brand.

The challenge

A prenatal multivitamin built as much as possible on plant powders.

What we built

Three versions of the formula, quotes from three manufacturers, an evidence package covering 13 or more ingredients, the TGA listing, the label and the stability protocol. We also sourced a replacement supply of the formula's lead plant ingredient.

Manufacturing and delivery

We managed production and troubleshooting through to delivery for launch.

The result

• The brand launched in 2025.