Case studiesMother Daily
Six versions to get a postnatal formula right
A first production run of 4,935 units, one of our largest, shipped in 2024.
At a glance
- Postnatal supplement
- Six formula versions
- Evidence to full production run
The brand
Mother Daily, an Australian mothers' health brand, backed by a venture fund.
The challenge
A postnatal supplement with evidence behind every key ingredient.
What we built
An evidence package covering eight key ingredients, six versions of the formula until it was right, the nutrition panel, label press proofs and management of a full production run.
Manufacturing and delivery
We managed manufacturing and the freight of the full run to the brand's warehouse.
The result
- A first production run of 4,935 units, one of our largest, shipped in 2024.
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