Nine products and a long partnership
Five production batches from 2021 to 2025
At a glance
- Tablet
- TGA-listed medicine
- Built on EnXtra®, with Wellmune®, life's®OMEGA and VitaShine™ in sister products
- Nine products, five years
The brand
BWellness, a practitioner-channel brand and distributor serving naturopaths and nutritionists across Australia and New Zealand, acquired in 2024 by an ASX-listed company for A$7 million.
The challenge
The brand needed a tablet built around a clinically studied branded extract, developed, manufactured and kept in supply.
What we built
A 60-tablet formula built on EnXtra®, a clinically studied Alpinia galanga extract, taken from quoting specification to manufacture. We managed production, a custom label and a stability program at 3 and 12 months, then every reorder since.
Manufacturing and delivery
We've managed every production run, including imported ingredients, customs and freight, through to delivery to the brand's warehouse.
The result
- Five production batches from 2021 to 2025
- A sixth order now in the pipeline
- Nine products developed for the same brand, including an immune powder built on Wellmune®, an algal omega-3 capsule built on life's®OMEGA with VitaShine™ vegan vitamin D3, a vitamin D product, an adrenal formula and a women's health formula
“Take Friday Off is the future of a product design service... Crazy not to consider you for all NPD.”
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