We partner with wellness brands to make their product development, sustainable supply chain and regulatory affairs effortless.

Like you, we're believers in the power of great natural products to improve people's lives.

With more than 70 years’ collective experience in Australia’s best brands, we know how to bring exceptional products to a demanding global market.

Through many missteps, we’ve learned what works, who to call and exactly how to make product development run better, faster and more cost-effectively.

We’re fortunate and proud that many of the products and businesses we’ve developed to date have gone on to be market leaders and best sellers, delivering A$0.5Bn in ex-factory revenue.

You've got the breakthrough ideas. We’re here to help you make them a reality.

What We Value

Respect

This is important work – for you and for us.

We treat everyone as an equal and we do as we say.

Your time is precious - we know – so we respect every second.

We only partner brands that want to make products that actually work (read: are efficacious) and improve the health of their customers.

Fun

This is way more than a job for us too. We live for this stuff.

Let's get the results you want but let’s enjoy the conversations, the process and have a few laughs along the way. Great things don't come from a place of stress.

Results

We work hard, smart and fast to help you achieve your objectives.

We want you to grow, be successful and do great things in the world. We operate to a standard of no less than excellence.

Working together, we are a force for great.

Partnership

We treat our partner brands like family. If you need us get in touch, we’ll take the call (or at least return it promptly!).

We’re proud to work with you and we have your back every step of the way.

We want you and your team to learn from our processes so over time you can embed the Take Friday Off expertise inside your business.

Transparency

The days of ‘black box’ pricing and "go get two quotes" are over. We work from an open book so you know the cost drivers and profit levers to help you make the best decisions, and communicate clearly and often so you know where your project is up to, every step of the way.

No artificial timelines here - we’ll give you lead times up front that you can bank on and real dates you can plan around. If there's a better way to do things, we will let you know.

If you’re ready to create some incredible natural products - let’s talk! We offer a no-obligation initial call via the link below.

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